Discover the infinite options afforded by emerging designers' cutting-edge creations, spoil yourself with the finest handiwork, or build an impressive collection of faithful reproductions of classic works. Looking for the perfect watch to add to your collection? Explore, adventure, or collect—we've got something for everyone.

• 3 membership plans developed and curated by an expert team cater to every taste, from cutting-edge designs and craftsmanship from luxe brands to classic replicas.
• Get more than 5X the value of the subscription fee with a new global supply chain that bypasses brands and merchants.
• The same craftsmanship of major brands, with Japanese or Swiss movements and the finest materials.
• Automatic participation in monthly lucky draw to win prizes from brands like Rolex, iPhone, Trek bikes, DJI drones, Patagonia outdoor gears, and even Tesla electric cars.
• 5% of each subscription fee goes to help emerging designers produce or create their brands.
• A FREE watch for those in need each time a new subscription order is generated.

We launched our watch subscription platform, Craftchain, to disrupt the overpriced and old-fashioned models of the timepiece industry. Empowered by a NEW supply chain to operate more efficiently and equitably, which generates much greater shared value for not just ourselves but also our manufacturing partners and customers. Our unique discovery model sets us apart by bringing you quality, top-notch designs at radically fair prices.

Join Craftchain today and be ready to party because every month is like Christmas with us! Each month, you'll receive a watch worth more than your subscription price, which you can keep in your collection. We also have monthly lucky draw for members only, so sign up now and start winning big!

Empowering the world's best manufacturers with a new global supply chain that bypasses brands and merchants will push them to offer equivalent quality at lower prices. We improved our supply chain with modern technologies and a worldwide network of manufacturers to benefit ourselves, our manufacturing partners, and our customers.

The same craftsmanship of major brands, with Japanese or Swiss movements and the finest materials. Craftchain offers a diverse, expert-led curation of quality timepieces to suit every taste. Our collection includes cutting-edge designs from emerging designers, craftsmanship from luxury brands, and replicas of timeless classics. We have it all! Spoil yourself with only the finest handiwork and build a fantastic collection that will stand out in any crowd.

Our members are eligible to participate in a monthly lucky draw to win prizes from top brands like Rolex, iPhone, Trek bikes, DJI drones, Patagonia outdoor gears, and even Tesla electric cars. Unleash your chance to win big with Craftchain!

Craftchain makes collecting attainable. With a personalized subscription, seamlessly explore thousands of styles from avant garde to vintage. Curate a watch wardrobe as unique as you through an engaging journey of discovery. 

At Craftchain, we believe the joy of watch collecting should be accessible to all enthusiasts, not just the wealthy few. That's why we've revolutionized the watch industry by connecting collectors directly with manufacturers to curate affordable, heirloom-quality timepieces.